PHOENIX STRATEGIES

working systems for messy ops.

Your operation outgrew the spreadsheets, the inboxes, and the one person who knows how it all works. I figure out the root of the problem, we align on what the right set of deliverables should look like — software, a dashboard, an analysis, a strategy, some mix — and hand back something your team runs without me.

PROOF OF WORK

project overviews from consulting work.

A handful of consulting engagements. Descriptions stay pattern-level — sensitive specifics, regulated data, and contractual details live in the private source material.

How to read these — deterministic where the facts matter, AI-assisted where the language matters. The durable part is rarely the model. It's the framing of the workflow, the review loop, the trust of the people who'll run it, and turning ambiguity into something somebody can actually operate on a Monday morning.

Andela
Strategy & Planning · Data analytics

Andela

Led the annual product planning cycle, including strategic decision workshops to identify top priorities. Delivered an engineering-ready roadmap grounded in historical performance, heuristic analysis, and clear metric targets.

Data explorationProduct opsMetrics design
Chobani
Strategy & Planning · Process

Chobani

Last-mile food-access strategy for rural community impact: mapped pantry, food-bank, warehouse, volunteer, and retailer-partner variables; framed route optimization, pilot metrics, and buy-versus-build options; shaped a phased path from pilot to repeatable playbook and handoff.

Last-mile logisticsCommunity impactPlaybook design
Ethos
Company project · product operations

Ethos

Internal process automation across finance, legal, and HR — inbox triage, vendor and contract review, knowledge-base response — paired with metrics and trend analysis. Models compose and classify; source systems remain the factual layer.

Product opsDecision systemsData quality
Match Tracks
Company project · matching logic

Match Tracks

Aggregated app-event and subscription data from multiple sources into a clean analytics dashboard, with automated weekly email reports surfacing retention, churn, and revenue trends — replacing a manual spreadsheet reporting process.

Matching logicAnalyticsWorkflow UX
SSMK
Company project · operating cadence

SSMK

Built end-to-end docket notice PDF retriever with Sharepoint <> Filevine sync. Designed with SOC2 compliance in mind, including audit logging, automated webhook-driven Filevine folder reorganization, and aggregated email report updates.

ReportingOwnershipExecution rhythm
ENGAGEMENT SHAPES

what this actually looks like.

Every engagement has a different shape. Sometimes the answer is a strategy doc. Sometimes it is a dashboard, an automation, an internal tool, a vendor decision, or an AI-assisted review loop. The unit of decision is the workflow: describe the work, decide whether to automate, build, buy, hire, or wait, then shape the system around the business.

BUILD VS BUY

make the AI investment decision workflow-first.

The build-versus-buy conversation is really a workflow conversation. I do not start with a model, a vendor demo, or a dashboard. I start by naming the work clearly: what comes in, what good looks like, where the exceptions live, who owns the risk, and what has to happen after the output leaves the system.

automate

Use AI where the pattern repeats, the edge cases are visible, and the result can be checked without turning the review into a second job.

build

Build when the shape of the work is specific to your business — your data, your rules, your approvals, your weird exceptions.

buy

Buy when the tool already matches the way the work really happens, not just the clean version from the sales call.

hire

Hire when the missing piece is judgment: someone who can define the work, own the standard, earn trust, or evaluate whether the system is actually good.

wait

Wait when the category is moving too fast, the work is not described yet, or the team has better places to spend its change-management energy first.

Walkthrough rule: if we cannot explain the work plainly, we are not ready to automate it. First we map the workflow, standards, exceptions, owners, and success criteria. Then we decide whether the answer is build, buy, hire, wait, or automate.

WHAT I’M USING

what's in the kit.

Half the job is knowing what to buy, what to build, what to integrate, and what should just stay human. Below is the kit — the tools and patterns that keep showing up in the actual work.

BUZZING
AI & Reasoning
ChatGPTClaudeGeminiLlamaSemantic SearchTool UseStructured OutputEmbedding
Product Surfaces
TypeScriptReactNext.jsReact NativeExpoTailwind CSSVite
Data & Analytics
SQLPythonPandasBigQuerySnowflakedbtPower BI
Workflow Automation
FastAPIFlaskPlaywrightWebhooksSalesforceRetool
Cloud, Auth & Delivery
VercelDockerGitHubAWSAzureFirebaseSupabaseAuth0Convex
Business & App Systems
MS GraphSharePointGoogle WorkspaceFilevinePACERStripeiOS/Play StoreResend
FIELD NOTE FROM AN ETHOS CONVERSATION
“The answer is yes. The work is figuring out how.”

The model is not the system. The system is knowing what to automate, what to keep human, what data has to be deterministic, and how to make the whole thing safe enough for a team to trust on a Monday morning.

ADAPTED FROM PORTER INTRO TRANSCRIPT · PROPOSALS/INPUT/PORTER-INTRO.MD